Showing posts with label Crown Carveries. Show all posts
Showing posts with label Crown Carveries. Show all posts

Thursday, March 25, 2010

Pub Group Mitchells and Butler Reveal Business Reshape Plans

Midland pubs group Mitchells & Butlers has revealed new plans to reshape the company into a food-led business – months after a boardroom coup was completed.

In a strategic review statement the group said it would expand its food-led mid-market brands Harvester, Toby Carvery, Crown Carveries, Sizzling Pub Co, Premium Country Dining and Vintage Inns.

The moves come as a plan to refocus the firm around its food offer, which includes withdrawing from primarily drinks-led operations and converting into growth brands.

The plans, which follow a 55-day strategy review headed up by new M&B chairman John Lovering, also include developing smaller town centre variants of Harvester and Toby Carvery.